18 April 2006 @ 21:51 in Life
Here's a nice bit of intelligent design. Egg sent me a reminder about the loan I have with them, printed on lovely thick matt stock, and at the bottom left of the A4 letter there's a little tab, so that you can use this letter as a divider in your filing system. That's a thoughtful touch that demonstrates a good understanding of how users actually interact with documents once they're pulled out of the envelope.
Egg do documents incredibly well; everything's spectacularly clear and well laid out, and there's a very clear visual hierarchy of information that makes it simple to prioritise information. And the language used is the perfect balance between formal and chatty. Hurrah for financial institutions devoting resources to working out how to communicate effectively with their customers.
In other news, The Complete Calvin and Hobbes set arrived today; it's utterly captivating.